Our Fonts & Typefaces

Times New Roman is Coopersville’s main serif typeface. It is used in the Master Logo, as well as headlines, subheads, and call-outs. Collegiate is used for Coopersville’s Athletic Typeface. Gotham has been added as an additional Brand Typeface to have the flexibility of a well-rounded san-serif that can be used in a less formal way as well as for body copy.